HOW HERITAGE ORGANISATIONS CAN ENGAGE WITH DMOS ON SOCIAL MEDIA | june SHSMG Event

This month we spend time with Vanessa Wegstein of the South of Scotland Destination Alliance (and former Digital Marketing Officer at Abbotsford, the home of Sir Walter Scott) as she discusses the challenges around launching a Destination Marketing Organisation (DMO) in a pandemic and covers how heritage organisations can engage with DMOs on social media. She’ll then chat about what […]

Applying Scots to Social Media

For our April event we were joined by Ashley Douglas, a multilingual writer and translator specialising in the Scots language and LGBT+ history. Ashley chatted to the group about the importance of Scots in Scottish heritage and offered her tips for how you can begin to apply it to your social media content. What is […]

USING SOCIAL MEDIA TO HELP WITH FUNDRAISING

For our final event of 2021, we heard from Kenneth McElroy, Director at the Caithness Broch Project and Education & Volunteer Officer at Kilmartin Museum. Kenneth explained how he’s used social media to promote and run large online crowdfunders and smaller creative fundraising projects for organisations in the heritage sector, all while sharing helpful tips. […]

APPLYING SCOTS LANGUAGE TO SOCIAL MEDIA | April SHSMG Event

For our April event, we’ll be hearing from Ashley Douglas, a multilingual writer and translator specialising in the Scots language and LGBT+ history (@ashdouglasscot). Scots is the most widely spoken language in Scotland after English. In the 2011 census, which included a question on the Scots language for the first time, 1.5 million people reported […]

Using Social Media to Help with Fundraising | December SHSMG Event

For our final event of 2021, we’ll be hearing from Kenneth McElroy (@kennymcelroy1), Director at the Caithness Broch Project (@TheBrochProject) and Education & Volunteer Officer at Kilmartin Museum (@kilmartinmuseum). Kenneth will be talking about how he’s used social media to promote and run large online crowdfunders and smaller creative fundraising projects for organisations in the […]

Addressing Climate Change Through Social Media

Can people in the heritage sector use social media to inspire action on climate change? Ahead of the 2021 United Nations Climate Change Conference (also known as COP26), the group heard from Hannah Genders Boyd, a climate heritage researcher, archaeologist, and former Historic Environment Scotland Climate Change Intern. Climate change is seriously affecting Scotland and […]

Addressing Climate Change Through Social Media | October SHSMG Event

For our October event and ahead of COP26, we’ll be hearing from Hannah Genders Boyd (@HGendersBoyd), a climate heritage researcher, archaeologist and former Historic Environment Scotland Climate Change Intern. Hannah will be talking to the group about the climate crisis and how people in the heritage sector can use social media to inspire action, whether […]

Social Media Tips for When Your News Story Goes Global

In March 2021, the University of Aberdeen announced that it was to return a Benin Bronze – a sculpture looted by British soldiers in Nigeria in one of the most notorious examples of the pillaging of cultural treasures associated with 19th century European colonial expansion. Thousands of metal and ivory sculptures and carvings were looted […]

Developing Anti-Racist Messages and Approaches for Museums

The Empire, Slavery & Scotland’s Museums (ESSM) project, sponsored by the Scottish Government, launched in 2020 to explore how the story of Scotland’s involvement in the British Empire, colonialism, and transatlantic slavery should be told using museum collections and spaces. In May 2021, Rosie King and Sheila Asante from Museums Galleries Scotland (MGS) talked to […]

When Your News Story Goes Global | July SHSMG Event

For our July event, we’ll be hearing from Jenny Downes, Public Programme and Exhibitions Manager at the University of Aberdeen (@uoacollections). In March 2021, the University of Aberdeen announced that it was to return a Benin Bronze – a sculpture looted by British soldiers in Nigeria in one of the most notorious examples of the […]