The Battle for Social Media Content

The Battle of Bannockburn Visitor Centre is a curious place. As the name suggests, it’s where this famous clash took place over 700 years ago – but it’s unlike any other battlefield in Scotland. With relatively few objects to display, Bannockburn is an immersive experience which relies heavily on 3D technology to bring it to […]

The Battle for Social Media Content | June SHSMG Event

For our June event, we’ll be hearing from Dr Callum Watson (@vivstan211240), who is known for his educational anniversary posts and the ability to relate anything back to his blog. He also works as a Battle Coordinator at the Battle of Bannockburn Visitor Centre (@BattleofBannock), where they promote their 3D immersive experience on social media with an emphasis on user-generated content.

How V&A Dundee Found Their Voice on Social Media

After months of Ariana Grande lyrics and Pantone colour palettes, V&A Dundee opened on 15 September 2018. Behind the scenes, Digital Producers Russell Dornan and Amber Keating had been responsible for building great anticipation and a sizeable audience on social media.

Look for the Light: Photography for Social Media

Sheila Masson reveals her top tips for taking eye-catching photos to promote your brand. “It’s all about light”, Sheila tells us. “Light will do the work for you, so look for the light.” With a background in photographic journalism, Sheila Masson, Marketing Manager at Riddle’s Court in Edinburgh, knows a thing or two about how […]

Finding Our Voice | March SHSMG Event

In March we’re off to Dundee to meet with Russell Dornan and Amber Keating, Digital Producers at V&A Dundee.

Fantastic Influencers and Where to Find Them

Stuart Buchanan and Nick Hotham from Edinburgh World Heritage clue us in on how to work with social media influencers in the latest SHSMG blog post. Bloggers, vloggers, YouTubers, Instagrammers. They all come under the collective umbrella term of social media influencer (SMI), defined by one website as ‘a user on social media who has […]

Engaging with Influencers | October SHSMG Event

Do you work or volunteer with social media in the history, heritage, archaeology or museum sectors in Scotland? Come along to this informal peer-to-peer learning meetup to share your social media insights, ask questions and pick up practical tips from the rest of the group. For our latest event, we’ll be hearing from Stuart Buchanan, […]

Strategic Planning with MGS | July SHSMG Event

Come along to the Museums Galleries Scotland offices for an afternoon of peer-to-peer learning, strategizing social media and high-quality gif usage.

DATA PROTECTION POLICY

The Scottish Heritage Social Media Group is committed to protecting your personal data. The Scottish Heritage Social Media Group is supported by Dig It!, which is coordinated by The Society of Antiquaries of Scotland, who are registered with the Information Commissioner’s Office (ICO) as a Data Controller under the Data Protection Act (ref Z1108226). Under […]

Privacy Policy

The Scottish Heritage Social Media Group (“we,” “us” or “our”) operates a Web site located at https://scottishheritagesocialmediagroup.wordpress.com (the “Site”) from which users can gather information concerning news and services provided by the Scottish Heritage Social Media Group. This Scottish Heritage Social Media Group Privacy Policy (“Privacy Policy”) covers our treatment of personally identifiable information (personal […]