For our January event, we’ll be hearing from Julie Cumming, Marketing Manager at Dundee Heritage Trust, who has spent over three years attracting families with children to sites like Discovery Point and Verdant Works Museum.
Julie will talk about what’s worked and what hasn’t, discuss her strategies for operating with little to no budget, and share her experience when it comes to collaborating with family influencers (including how she reaches out, creates a marketing plan, calculates Return on Investment, and considers the risks).
This online event will conclude with a Q&A session.
WHEN: Jan 26 from 3pm to 4pm GMT
WHERE: Online via Zoom
COST: Free
TICKETS: Eventbrite
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SPECIAL THANKS TO OUR SPONSOR
“Whereverly create cultural and heritage tourism apps and websites.
We want tourists and locals to embrace local culture and heritage through music, song and stories, whilst discovering the hidden gems.
The Whereverly app and web platform makes creating a helpful tourism app easy. The content on Whereverly apps is produced for the most part by local communities, guides, heritage professionals, park rangers and local storytellers.
The Whereverly apps and website feature interactive maps, 3D maps, AR experiences, points of interests, favouriting and list building. As well as audio and non-audio walking, cycling, driving and rail tours. As well as music and stories delivered based on where the visitor is.
Example of our apps are Falkirk Explored, the North Coast 500, Scotland Starts Here, Explore Stirling, Highland Discovery and the Coig. We have developed supporting websites re-using the app content for the Coig and Scotland Starts Here. We are working on new heritage focussed projects which feature AR models, badge collecting and 3D maps.”
For more information, visit Whereverly.com.
SHSMG 